Spoke 6 awards the Students Challenges 2025 winners
Yesterday, the Students Challenges NODES Spoke 6: an opportunity for local micro, small and medium-sized enterprises (MSMEs) took place, including the awards event for the winners of the 2025 Students Challenges, and the presentation of the Students Challenges promoted by the University of Pavia in the “beyond-NODES” phase.
During the event held on Thursday, November 6, 2025 at 5:00 p.m. in the Aula Disegno at the University of Pavia, it was announced that the 2026 Students Challenges call for Spoke 6 will be published by the end of the year. It will be aimed at proponents operating in Business to Consumer (B2C), with no more geographical restrictions (micro–small–medium enterprises and other entities), and it will continue to involve students from the University of Pavia’s Advanced Digital Marketing course in developing digital marketing plans for participating companies. The goal is to improve brand awareness and engagement, focusing on competitiveness at both national and international levels.
The finalists and winners of the 2025 edition were then awarded. Between March and June 2025, more than 100 students from the University of Pavia’s Advanced Digital Marketing course, taught by Dr. Elisa Conz, worked in groups of three on tailored solutions to the challenges proposed by the three companies—Bonizzoni, Frigerio and Il Sabbione—selected by the 2025 call.
Here are the names of the finalists and winners of the 2025 proposed challenges:
Marketing Challenge Az. Agr. Bonizzoni
FINALISTS
Valentina Patriarca – Tommaso Salvini – Sonia Manca
Gabriele Puppin – Gioele Siddi – Antonino Mazzola
WINNERS
Daniele Ronzoni – Gioia Colella – Margherita Ghezzi
Marketing Challenge Az. Agr. Frigerio
FINALISTS
Simone Amico – Martina Bulzomi – Simona Galeno
Nicla Centorame – Alessia Lobrano – Vera Silvestro Delpueyo
WINNERS
Valentina Dallabrida – Sara Occoferri – Emanuele Menghini
Marketing Challenge Il Sabbione
FINALISTS
Nicolò De Ruvo – Leonardo Brigo – Matteo Gibertoni
Claudia Parisi – Gaia Tradi – Noemi Basile
WINNERS
Giulia Rubini – Alessia Aiachini – Camilla Roccatagliati
The 2025 challenges concluded successfully. This year as well, valuable solutions were presented that met the needs of the participating companies. Luca Bonizzoni commented: “I was very skeptical about taking part, but then I became enthusiastic. The proposals they made are of great value and truly useful for me—before this experience I didn’t use and was wary of social media and similar tools to enhance my product.” Anna Frigerio added: “Having the students in the company was very stimulating; it was a more than positive experience.” Alice Zanaboni and Nicola Piccione from Il Sabbione, addressed to the students: “We’ll miss having you in the company. We still have the folder of your proposals on our bedside table—we’ve read more than 1,000 pages over these months, and we were sorry to have to choose just one winner; many of the ideas presented had interesting aspects that we’ve decided to pursue over the coming years. To this end, we will offer a dedicated internship.” Concluding with: “We will recommend this initiative to some colleagues, hoping you will continue in 2026.”
Congratulations to all the companies that took part in the NODES Spoke 6 Students Challenges 2025 and to the winning students!
Interested in taking part? Submit your challenge to the University of Pavia’s Digital Marketing students! Contact us at terzamissione@unipv.it