Spoke 6 launches Students Challenges 2025 Yesterday, Spoke 6 presented its Students Challenges 2025 call and the winners of the Students Challenges 2024.
During the event Students Challenges NODES Spoke 6: an opportunity for local SMEs held on Thursday 16 January 2025, at University of Pavia, Spoke 6 presented its second Students Challenges aimed at SMEs operating in Business to Consumer (B2C) in the primary agro-industry sector (micro-small-medium enterprises in the area). The challenges will involve the students of the Advanced Digital Marketing course at the University of Pavia, who will be asked to develep tailored digital marketing plans for the selected companies aiming at improving brand awareness and engagement, focusing on competitiveness at a national and international level.
The finalists and winners of the last edition were then awarded. Between March and June 2024, 117 students of the Advanced Digital Marketing course at the University of Pavia, led by Dr Elisa Conz, divided into groups of 3, worked on tailor-made solutions for the challenges proposed by the three companies Api dei Monti, La Costaiola (Rossetti e Scrivani) and Calatroni Vini, selected by the 2024 call.
In the following, the 2024 winners:
Marketing Challenge Api dei Monti
FINALISTS
• Arianna Lapenna, Erika Adriomi, Matteo Rossi
• Noemi Pellizzaro, Maria Larovere
WINNERS
Francesca Bocca, Jana Di Pauli, Susanna Sforza
Marketing Challenge La Costaiola
FINALISTS
• Anastasia Bastonero, Martina Catino, Arianna Gervasutti Pietrobon
WINNERS
Giulia Rossetti, Teresa Orefice, Susanna Sassi
Giulia Membri, Michela Pisanello, Matteo Rossi
Marketing Challenge Calatroni
FINALISTS
• Alessia Paola Di Bello, Martina Lucchiari, Stefania Daffonchio
• Dylan Bettoni, Maryam Aboumar, Nicole Vinelli
WINNERS
Erica Dornetti, Domenica Fontana, Alessandra Onofri
The 2024 challenges were a success. Companies were happy with the presented solutions. The winning group of the challenge proposed by the Calatroni Vini company was offered an internship by the company itself, while Paolo Monti of Api dei Monti commented: “For a small company like ours, this initiative has proven to be extremely helpful. We have opened our doors to 35 students in the past months. The winning group has proposed such a complete and valuable digital marketing plan, that we will continue the collaboration in order to put it into practice”.
Congratulations to all the companies that participated in the NODES Spoke 6 Students Challenges 2024 and to the winning students!
Present your challenge to the Advanced Digital Marketing students of the University of Pavia!
Just fill out a short Challenge Proposal and send it to servizi_imprese_nodes_spoke6@unipv.it by February 18, 2025.
Further information is available on the call page.